CRO & Profits
Mobile Checkout Optimisation: The Profit Lever ...
Mobile checkout optimisation is where 60-70% of cold traffic lands and where most Shopify brands quietly leak profit. Here is what I tell every founder.
Mobile Checkout Optimisation: The Profit Lever ...
Mobile checkout optimisation is where 60-70% of cold traffic lands and where most Shopify brands quietly leak profit. Here is what I tell every founder.
Cold Traffic Landing Page Framework Shopify Bra...
Most Shopify brands tune the PDP and wonder why cold traffic doesn't convert. Here's the cold traffic landing page framework that actually works in 2026.
Cold Traffic Landing Page Framework Shopify Bra...
Most Shopify brands tune the PDP and wonder why cold traffic doesn't convert. Here's the cold traffic landing page framework that actually works in 2026.
Shopify Profit Optimisation: 5 Levers for £10M+...
Most Shopify profit optimisation work is just split tests with a CFO-friendly label. The five-lever framework PMD uses to lift contribution margin on £10M+ brands.
Shopify Profit Optimisation: 5 Levers for £10M+...
Most Shopify profit optimisation work is just split tests with a CFO-friendly label. The five-lever framework PMD uses to lift contribution margin on £10M+ brands.
The Shopify CRO Audit Framework for Brands at £...
Most CRO audits surface symptoms, not causes. The seven-part path-led framework PM Digital Design runs on every Shopify client at £5–50M ARR — and what to fix first.
The Shopify CRO Audit Framework for Brands at £...
Most CRO audits surface symptoms, not causes. The seven-part path-led framework PM Digital Design runs on every Shopify client at £5–50M ARR — and what to fix first.
How Strategic Cart Thresholds Drove £25,535 Add...
How Strategic Thresholds Drove £25,535 Additional Monthly Revenue Executive Summary A three-week A/B test implementing a multi-tier cart threshold strategy generated significant improvements across all key metrics: 📈 7.46% increase...
How Strategic Cart Thresholds Drove £25,535 Add...
How Strategic Thresholds Drove £25,535 Additional Monthly Revenue Executive Summary A three-week A/B test implementing a multi-tier cart threshold strategy generated significant improvements across all key metrics: 📈 7.46% increase...
How Long Should You Run an A/B Test For? A Comp...
How long should you run an A/B test for? Discover the essential guidelines and factors that determine the optimal test duration to ensure accurate, actionable results. Learn how traffic volume,...
How Long Should You Run an A/B Test For? A Comp...
How long should you run an A/B test for? Discover the essential guidelines and factors that determine the optimal test duration to ensure accurate, actionable results. Learn how traffic volume,...